Every week we publish 10 relevant tools for your brand promotion and tell you how to use them:
6. Make good old print advertising. Make quality banners, leaflets, brochures and other modern printed advertising media. Calculate how much you are willing to invest in print advertising, which will be your business card for the people living in your city, especially those who are far from the Internet.
7.Think about the effective methods of email newsletter. You can write about your new achievements, plans, promotions and discounts for your services. Moreover, in the email newsletter you can share useful tips or articles previously published on your blog.
8. Conduct surveys. A good method of marketing analysis is conducting a survey or a questionnaire. The survey can also be issued as a test. It should include questions about the customers’ expectations and is good for planning your business strategy.
9. Publish free books and digests, analytical articles and reports compiled from reliable sources. Free distribution of these valuable materials will attract a lot of new customers and increase the level of trust in your brand. Offer nontrivial books and new techniques. Share your experience and help people find new models for building successful business.
10. Publish your own periodicals: highly specialized magazines, newspapers and newsletters. It is highly advisable to distribute them for free.
Bonus: Take interviews. Take interviews from other business leaders in your area and place them in your blog. Find professional online resources, blogs or youtube channels that are relevant to your industry and offer interviews. Find other popular online magazines and offer interviews. You need to come up with something to interest the editors: an interesting business story or an outstanding personality.
Go to the previous post on topic: 10 Weekly Business Tips for Your Brand Promotion | Part 3